As a disciple-maker, wilderness guide, and ordained minister, I have trained thousands of people how to survive when their life depended on it. I earned a Master’s degree in experiential education at Harvard to learn how the brain works to help people train more effectively.

The key to discipleship is not more information, but learning how to create intentional environments where people can learn and grow, by working with the brain and treating individuals as whole persons.

What I discovered is God wired our brains for transformation. You already have all the tools you need, it is time to activate them in you and your church.

~ Jessie Cruickshank
Founder Whoology, Pastor, Disciplemaker, Harvard Grad

I'm a fifth-generation Lutheran pastor.  After attending university in Atlanta, GA I spent a year traveling the globe on a missionary team, then worked for two years training and leading young adult missionaries.  Since then my wife and I have spent the last several years back in my original home of Central Florida leading a new church plant.

I prefer a bi-vocational model of ministry and so desire to have a secondary job alongside parish ministry.  A few years ago I became certified in the Church Unique Vision Framing process -- a tried and true approach to helping church leaders clarify "who we are" and "where we're going" for their local church body.​In 2018, I was able to be with 11 churches in 6 different states.

~ Jacob Hoyer

Chief Content Creator Whoology
Visionary Minister - Wellspring Church
Training Director - SELC Church Planting
Resource Director - Forge America

Julia Schmaltz holds a Master Degree in Evangelism and Leadership from Wheaton College. She has served as a Church communicator and leadership for over 25 years and has a passionate desire to see storytelling lead the way in disciple making. She currently resides in Orange County, California with her husband and three children.

~ Julia Schmaltz

Executive Director, Whoology